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17 Dec 2018

Voting closed for Belarus’ tourism brand

Voting closed for Belarus’ tourism brand
Photo courtesy of belarustourism.by

MINSK, 17 December (BelTA) - The voting for Belarus’ tourism brand on the website of the National Tourism Agency has been closed. The council of experts will make the final decision, Deputy Director of the National Tourism Agency Yelena Likhimovich told BelTA.

Seventeen ideas were submitted for the voting. The three garnering the biggest number of votes were the concepts proposed by Maclay Group (1 and 3 places) and the creative advertising agency Moloko (2).

The leader of the popular vote was the concept with the slogan “Belarus. Easy to Love”, the logo depicting two birds and flowers.

Second was the concept with the logo featuring a flower wreath of six colors representing the regions of the country. The proposed slogan: “Be With Us”.

The third place went to the concept with the slogan “Belarus - Nature is Everywhere” with the logo featuring the bison.

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