Press releases

MINSK, 27 June (BelTA) – The international conference on tourism “Destination branding : innovative ideas for attracting tourists” will be held in Minsk on 6-7 July, Anna Mukha, the head of marketing and tourist services at the tourism department of the Sport and Tourism Ministry, told a press conference in BelTA’s press center.

The conference will bring together representatives of ministries, city and regional tourist administrations, non-governmental organizations working in tourism and also experts in the field of marketing and branding, speakers from leading international organizations and companies specializing in the marketing and branding of countries, cities and tourist destinations.

The conference will be powered by the World Tourism Organization, the Sport and Tourism Ministry and the National Olympic Committee of Belarus.