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Belarus showcases its strengths at CIIE 2025 in Shanghai
SHANGHAI, 5 November (BelTA) – Belarus’ national exposition showcases a diversity of products which attracts significant visitor attention, Belarus' First Deputy Minister of Foreign Affairs Sergei Lukashevich told BelTA on the sidelines of the China International Import Expo (CIIE), which opened in Shanghai on 5 November.
“The interest in our exposition is understandable. We present a wide variety of Belarusian goods and products that are of interest to visitors and participants,” Sergei Lukashevich said. “Agricultural produce and food products are our main export items on the Chinese market, one could say Belarus's calling card.”
He also emphasized: “Despite a decrease in meat product supplies this year due to lower prices on the consumer market of the People's Republic of China, positive momentum has remained in place in terms of the export of rapeseed oil, dry whey, whole milk products, mineral waters, and alcoholic beverages. Agricultural produce and food products account for over 60% of Belarus's non-potash exports. Belarus makes a significant contribution to ensuring China's food security.”
Sergei Lukashevich pointed out that the selection of products for the national exposition at the China International Import Expo (CIIE) in Shanghai was based on several key criteria.“First, it's about showcasing traditions and export diversification. The Food and Agricultural Products pavilion features flagships of our agricultural industry such as Babushkina Krynka and Bellakt to Kommunarka and Slodych. These are the hallmark brands of Belarus, enjoying the well-deserved trust of Chinese consumers. However, today Belarus is not just bringing milk or meat products. We are bringing products with deep processing and innovation. For example, dairy products enriched with probiotics, health foods, and gourmet meat products,” Sergei Lukashevich said.
He emphasized that work is underway to expand the range of brands known in China. While the focus was previously on key manufacturers, today Belarus is presenting its holding companies such as the Mogilev Dairy Company or Brestmyasomolprom Concern, demonstrating the strengths of the entire clusters rather than individual factories.
Secondly, the focus during the exhibition is on the strategic shift towards exporting high technologies and solutions. The High-Tech Equipment and Information Technology pavilion carries a fundamentally important message for us. We are demonstrating that Belarus is not only about food security but also a technological and intellectual partner for China,” Sergei Lukashevich noted.
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