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18 Mar 2016

Lukashenko urges to penetrate new sales markets

MINSK, 18 March (BelTA) – Belarus President Alexander Lukashenko deems it necessary to step up efforts to penetrate new sales markets in modern conditions. He made the statement during the visit to Kommunarka on 18 March, BelTA has learned.

The head of state was informed about the fulfillment of his instruction to develop the enterprise, the industrial, economic and financial situation, and development prospects. The President was also informed about the measures to modernize the enterprise and raise the competitiveness of products. The President toured the factory’s workshops, inspected the production of new confectionery products using modernized equipment and saw the exhibition of products.

Kommunarka Director General Ivan Danchenko said that the enterprise has organized the direct system of purchases and has enough raw materials. The renovated factory is equipped with new technological lines, there is a new chocolate workshop and a modernized confectionery facility. Apart from that, Kommunarka replaced communication networks.

The enterprise pays special attention to expanding the network of specialized shops and concluding new contracts with foreign partners. Belarusian confectionery products are exported to 17 countries, Russia is the main trade partner. The company maintains close ties with traditional markets and penetrates new ones, for example, China.

The President stressed that it is essential to expand the range of products and keep the quality. The director of Kommunarka assured that it is the priority for the factory.

In Q1 2016, Kommunarka hit all the main indicators, raised export revenues, and reduced the volume of finished products in store. Therefore, thanks to the attention of the state an unprofitable factory turns into a profitable one.

During the visit the President paid special attention to trade and logistics issues. Alexander Lukashenko also met with the personnel of the enterprise, answered their questions regarding the development of Kommunarka, the forthcoming reform of the pension system and changes in the system of payment for utility services.

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